About us

A completely new and innovative marketing solution for pet sitters, pet hotels, and dog daycare businesses.

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Why us?

At SwiftPet, our goal is to help solve the biggest problems for pet care service providers. Our team has over 20 years combined experience in the pet services industry. Today, we are the most robust, easy to use, and intuitive marketing and reputation management software, built to help pet service providers grow their business organically.

Our Motto

Since launching our first business in the pet industry, we passionately believe in helping pet care providers start and grow their businesses. We do so by building real solutions that solve real problems all while cultivating and fostering strong relationships with our customers. By using our solutions, pet care providers are connecting with customers in meaningful ways every day.

Our Mission

To provide our customers with easy to use marketing solutions that help organically grow their businesses.

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Getting customers through the door without expensive marketing dollars.

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Providing intimate guest experiences for your 4 legged and two legged customers.


Helping you turn customers into loyal brand advocates and repeat customers.

Our Team

Andy Smit

Co-Founder & CEO

Andy is an accomplished “serial petrepreneur” having launched several innovative companies in the pet industry. In his career Andy has been recognized several times for his accomplishments as a pet industry innovator. Some of his awards include, Winner of the 2014 “Pet Age, Top 40 under 40 Award” and recipient of the San Diego Business Journal’s prestigious 2013 “Emerging Generation, Top 25 in their 20’s.”

Andy is Dog Dad to rescue dog Freckles and 3 rescue cats, Eisi, Tebo and Chloe.

Phillip Stephan

General Counsel

After graduating with a J.D./M.B.A. from the University of San Diego in 2011, Phil has dedicated himself to serving entrepreneurs and small businesses through both litigation and corporate practice. Phil has provided legal advice and work for several enterprises, serving in multi-functional roles. After working with Perkins Coie LLP, Angels Baseball LP, and several boutique litigation firms, Phil joined SwiftPet as General Counsel. He has since contributed to several aspects of SwiftPet’s development, including strategic management, investor relations, and marketing. Phil is active in the legal community. Since 2014, Phil has served on the Advisory Board of the Business + Corporate Section of the San Diego County Bar Association, and is serving as the Vice Chair of the Section for 2017-2018. Phil practices pro bono on behalf of Yorkie Rescue of America.

Phil is a proud pet parent to his rescue beagador, Raven.

Advisors & Board Members

Charles Simpson

Advisor & COO

Charles is a seasoned operations and project management professional with over 20 years of experience in the retail, services, technology, and financial service sectors. He has had recurring success refining existing operations and his entrepreneurial focus has been key in developing more esoteric concepts and turning them into viable and profitable businesses. His most recent endeavor was working for Petco and developing their Pooch Hotel brand, growing their operations from three to ten hotels.

Amy Nichols

Advisor & Board Member

After 14 years since founding Dogtopia and growing it to more than 35 locations, Amy sold it in 2015 and started her next adventure with bThere. During her tenure, Dogtopia was on the INC 5000 list 7 times in a row, 2008-2014. It was named #1 Franchise in pet category by Entrepreneur Magazine Franchise 500. SmartCEO Future50 Winner in 2013, 2011 Brava Women in Business Winner, 2008 Wash Biz Journal Woman Who Mean Business Award Winner. Amy also appeared in multiple publications and been small business advocate on tv and Capitol Hill. She is a Ernst and Young Entrepreneur of the Year Finalist, 2014.

Interested in being part of something amazing?

Sniff through our open positions or send us your resume.